Successful Leaders Plan Their Business

Business Planning Business planning often gets a bad press.  Yet those who do sit down and plan their business are so much more focused, confident, and successful than those who float along with the economic tide. Successful leaders plan their business, so they can focus on leading their team to deliver that plan. Over the past… Continue reading Successful Leaders Plan Their Business

Successful SaaS Solutions Start with Minimum Product Viability (MPV)

Successful SaaS Solutions Start with Minimum Product Viability (MPV) Achieving Minimum Product Viability (MPV) is an essential first must have goal for a SaaS business, but this goal is not often measured early enough to pre-launch failure. Business leaders’ are often told is that shifting to a SaaS model’build it and they will come mentality,” but… Continue reading Successful SaaS Solutions Start with Minimum Product Viability (MPV)

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What A Successful SaaS Strategy and Pricing Business Looks Like Today

SaaS Strategy: Where are we now? Back in 2012, I wrote an article (on this blog) about the potential future of business in the internet age, called The Internet Tsunami. Back in 2012 as we emerged from the infancy of the internet I stated that the internet would become a major business channel for all business sectors… Continue reading What A Successful SaaS Strategy and Pricing Business Looks Like Today

What makes a great BRAND

What makes a great BRAND? Despite what marketing people passionately believe most people don’t think about brands, they just get on with their lives. The coffee they buy, the supermarket they go to and petrol station they visit happen almost by accident. In Britain today we are too busy to think through these everyday inconsequential… Continue reading What makes a great BRAND