Richard Gourlay Non Executive Director provides NED role to companies looking to grow, mentoring leaders to success
What makes a great BRAND? Despite what marketing people passionately believe most people don’t think about brands, they just get on with their lives. The coffee they buy, the supermarket they go to and petrol station they visit happen almost by accident. In Britain today we are too busy to think through these everyday inconsequential purchases, focused on saving time, not forgetting something or rushing from place to place on a tight deadline. So do brands matter as much as they used to and if so why and how? Brands… Read More »What makes a great BRAND
Great leadership is all about VISION, can you create and deliver a credible vision for your business, that’s what leadership requires in today’s business environment.
Business success comes down to 3 major factors, read what they are here.
Values in Business must be transparent The way you provide your product or service and to whom, says more about you than how much business you do. Being big in a highly segmented world is no longer the determination of success. How you do your business now determines your current credibility and future success. Credibility is as much about your values in becoming successful as about the success you have. Mohamed Al-Fayed for example, despite buying Harrods, never shook off questions about his background. Your values as an organisation as… Read More »Values matter in BUSINESS more than ever
Develop your strategic plan with Richard Gourlay Strategic Planning Workshop, create a clear direction, focus and plan for your business . Cowden Consulting is based at Chesterfield, Sheffield, United Kingdom.
Leadership is all about vision for your business, read here why and how to create your business vision.
Content strategy is the future of marketing, this article explains why and how to change your content to achieve success in marketing for your business.
The top 12 Business Planning mistakes leaders make in planning their business and how to avoid making them, to build a better business plan.